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Founded in Los Angeles in 2000 by Adriano Goldschmied and Yul Ku, AG has made its name as a leader in premium denim. AG values transparent manufacturing practices and has incorporated solar power, water recycling, and other innovative technologies in its in-house factories. With a focus on fit and fabrication, AG’s offering is rooted in denim, but has expanded to include tees, sweaters, and more elevated closet staples in recent years.